I have an open house, now what?

1. Add the Open House to the MLS

2. Click Listings. Choose add/edit a Tour or Open House.

3. Print flyers for open house.

4. Choose your listing on the MLS. On the top of the page you will see “Create a Flyer” OR you can design and print your own using a service like Canva (free graphic design software)

Best Practices

• Try to have someone with you for safety concerns.

• Best case scenario- have a lender join you. As long as 50% of the marketing is dedicated to the lender they can also chip in up to 50% of marketing costs. This can be printing costs for flyers, food and beverages for an open houses, or knick knacks you are giving away.

• If you are new to the industry, you may want to have another agent help! Offer a flat fee to another agent with experience within Kale Realty to host the open with you and teach you how they like to do it. A little guidance can go a long way in the field.

• Have a Sign in Sheet

• This sheet should have the name of the attendee as well as their email, phone, and “are you working with an agent” so you know not to contact them if they are.

• Chat with each person, but you do not need to walk them around. Be yourself and ask questions! The first question you ask should always be, “Are you working with an agent?” because if they are you cannot represent them. Your best bet at that point it to have them direct all questions to their agent and for the agent to contact you.